WEB MARKETING SERVICESMARKET RESEARCHBUSINESS COACHING


We will work with you to build an online marketing strategy which is custom tailored to your business and target market, and we will integrate our services across all aspects of your online presence. You get the benefit of receiving in-depth review and analysis of your existing websites and practices, concrete recommendations for improvements, and a strategic proposal and implementation plan to get you there. Just as your customers may require constant service, we are committed to fulfilling and updating your internet marketing strategy, so you continue to see better results over time. CIS offers the flexibility of single or multiple online marketing solutions, in either template-based or fully customized products, all depending on the particular needs of your business. We have professionals with expertise in every internet marketing channel, including:

We use keyword search ranking to position your website or secondary page to attain high and stable ranking in search engines. It is primarily through establishing inbound, non-reciprocal links, and securing additional traffic that your search ranking will be positively affected. Our software draws data directly from search engines like Google to identify the precise phrases people are searching for. This determines the most effective keyword groups to build each website around, the content contained in them and the link strategy we will employ. However, the keyword groups we determine will also affect our Paid Search Advertising and most importantly our link strategy. We target blogs, social networks and content sources that share the same keywords.

Based on the keyword groups identified, we design websites and integrate the keywords into the domain, titles, and content, ensuring a very search-engine-friendly design. All our websites are also built on a Joomla CMS backend, making them compatible across different types of web browsers as well as easy to use, change, and update. You can choose from several template-based websites if you’re on a tight budget, or work with our team to create a fully customized, high-end web design for your business.

Paid search has three components: chosen keywords, text advertisement, and landing page. Keywords find the right prospect, the ads makes them click, and our landing pages get them to buy. Our software lets us download your competitor’s entire campaign, including every keyword, bid, ad, and landing page in minutes. With it, we are able to completely replicate, improve upon, and outperform all your competitors. Our software also pulls real-time data from Google on what advertisers are paying for each keyword, the competitiveness of each keyword, and the average number of searches. With our software and strategies, we are able to get any client from the lower 90% of the market, to the top 10%.

Effective Email & Event Marketing has authentic and valued content, paired with professional delivery and direct contact from your sales staff. We are able to provide you with email and event tracking software that utilizes data from your contact management software so that you can provide both relevant and timely emails and event registration, to both your returning customers and sales leads, see who opens your email and registers for your events and who subsequently converts into a sale. With our system, we can effectively test and improve upon past email campaigns, ensuring better results every single time.

Often overlooked in online marketing, effective marketing content has to support the keyword groups we want you to rank highly on. We don’t use software to create compelling content. We write with a methodical process which edits, revises, and reinvigorates your existing marketing pieces to create quality content for your website, email marketing campaigns, link strategy, blog, press releases, articles, social media pages, and so on. The system is based on sound psychological principles as to how people read information online.

Search engines assign additional value to websites with inbound, non-reciprocal links. Google, in particular, assigns greater value to links from: press releases, blog posts, as well as social media and networking websites. References and links directed to your website increase your keyword search ranking. Link strategy requires consistent attention with monitoring of blogs to select posts ideal for a response, press releases that are relevant and coordinated, as well as monitoring and maintenance of social networking locations. While this is a crucial component of our multi-channel system, it is also a set of time-intensive activities that require repetitive attention and sensitivity to your message.

 


We have a selection of services that we offer all our clients depending on the research project. Every project is customized to our client's needs. We ensure that the data we provide our clients is current real-time data that is gathered from exclusive sources. Some of the services are:

We provide our clients with an overview of selected industries, business trends, with a detailed picture of market segments, issues, breaking news, companies, and government regulatory actions based on our client’s needs. We research the internet with our proprietary tools for news, analysis and commentary, and useful resources to create a market intelligence analysis for a particular industry, company or products. Daily updates and dynamic content keeps the information current.

Will your business idea work and should you proceed with it? Our feasibility studies look at the viability of your business idea with an emphasis on identifying potential problems.

To write a business plan you need to identify how, where, and to whom you intend to sell a service or product. You also need to assess your competition and figure out how much money you need to start your business and keep it running until it is established.

A feasibility study addresses where and how your business will operate, in-depth details about the business to determine if and how it can succeed, and serve as a valuable tool for developing a winning plan.


Are you looking for a pre-release preview of a competitor’s new product, information on the pricing and cost structure of your competition, or possibly even a competitor’s changing online strategy? Our competitive intelligence service gives you the added edge over your competitors every time.

Our competitive Intelligence reports are a necessary part of building a successful strategy. Whether you need competitive knowledge about an industry, a market, or a product, our reports will be key to your strategic planning success. Contact us to find out how our competitive Intelligence analysis & reports can give your company a leading edge.

Our goal is to help our clients achieve their success by increasing sales and marketing ROI. We provide you B2B solutions in a vertical market or a customer segment market. Through a thorough analysis of our client's business needs we customize the prospects and provide you timely and accurate data with contact information regarding the key decision makers to ensure that the sales force is optimized to deliver higher close rates, shorter sales cycles and as a result, an increase in the overall ROI.

We help our client’s sales force to be successful at closing the deals and to that end, we expect them to concentrate their efforts on selling while we prospect and provide them quality sales leads. Through our proprietary software, we have the added advantage of being able
client’s sales force with relevant and timely information. This helps to convincingly position the benefits of our client’s product to meet the customer's needs.

 


The owners of small to medium sized businesses find it hard enough to keep pace with all the changes and innovations going on in today's modern world, let alone to find the time to devote to sales, marketing, systems, planning and team management, and then to run their businesses as well! The role of the Business Coach is to coach business owners to improve their business through guidance, support and encouragement. Business coaching helps owners of small and medium sized businesses with their sales, marketing, management, team building and to stay focused on the task at hand.

As the world of business moves faster and becomes more competitive, having a Business Coach has become a necessity. Based on the sales, marketing and business management systems your Business Coach can show you how to increase your business revenues and profits while providing guidance to develop your business so that you can enjoy the entrepreneurial journey.

Your Business Coach will become your marketing, sales, management and financial advisor, your confidant, and your business mentor. Your Coach will provide business advice to help you make your entrepreneurial dreams come true ... Contact Us to find out more today.